Society for the Prevention of Cruelty to Animals Los Angeles (spcaLA) is an independent, nonprofit animal welfare organization serving Southern California since 1877.
This is the second condensed edition of the Friends for Life publication. This handy brochure replaces their yearly magazine, saves paper, money, and gets right to the point. I sought to push the package and inject liveliness that would hold up year round. For this print piece I created custom illustration to help highlight the organization's work.