




Society for the Prevention of Cruelty to Animals Los Angeles (spcaLA) is an independent, nonprofit animal welfare organization serving Southern California since 1877. Donations run programs and services including Cruelty Investigations, Disaster Animal Response Team, Humane Education and a variety of shelter services. This direct mail piece was used to update existing donors on activities as well as serve as an intro to folks new to the organization. To highlight the work of the organization I created an infographic style series of custom illustrations.