My Role:
•Full brand identity development or individual logo design
•Led visual direction and brand positioning as needed
Key Deliverables:
•A curated set of logos representing social impact campaigns, events, and core brands
•Projects span animal welfare, civic engagement, education, and women’s leadership
Branding in use for annual event! Turned into a variety of t-shirts and merchandise.
Made into a special edition t-shirt.
Made into a Girl Scout patch.
Made into an celebratory pin.
Impact:
•Helped organizations launch new initiatives with a strong visual presence
•Enhanced recognizability and cohesion across platforms and materials
