Summer Gala Branding & Collateral

The GLIDE Young Professionals host an annual Summer Gala to welcome new supporters into the GLIDE community, celebrate local changemakers, and raise funds for the organization’s work. In recent years, the event evolved from the Legacy Gala into the Summer Gala, signaling a refreshed tone and broader appeal. In 2025, I was brought on as a contractor to support the event with a light visual refresh and to develop cohesive branding and collateral across digital channels. The goal was to elevate the look and feel of the event while remaining grounded in GLIDE’s existing brand and accessible to a wide audience.

Role

• Contract Graphic Designer

Key Deliverables

• Logo and supplemental materials

• Digital assets for email, web, social

• Printed design pieces including a flyer and event signage

• Design support for Classy/GoFundMePro set up

Developed a refreshed event logomark and introduced a new tagline to add clarity, context, and energy to the Summer Gala identity.

Developed cohesive assets across social, email, and web, and supported the organization with customization of the Classy / GoFundMe event page.

Printed promotional material designed for distribution to volunteers, donors, and community members.

Printed day-of-event signage and footage showing the branding in use during the event.

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